Outreach

Outreach playbook

Use outreach to verify dates, improve source quality, earn links and build partner demand without sounding spammy.

Who to contact

Festival organizers, Pro Loco groups, municipal tourism offices, regional tourism boards, hotels, agriturismi, cooking schools, food tour operators, travel advisors and newsletter sponsors.

What to send

One short email: listing URL, date shown, source used and a clear request to confirm or correct it.

Track replies

Use outreach-targets.csv. Mark status as queued, sent, replied, verified, corrected, declined or no response.

Classify sources

Official organizer beats tourism source. Tourism source beats directory. Directory beats social-only. Social-only stays a candidate until verified.

Update records

Change source_url, source_label, confidence and notes together. Re-run generation and validation after every data edit.

Link ask

Ask only after helping them verify or correct the listing. Phrase it as an optional English resource for visitors.

Email templates

Open templates